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When I joined the team at Protagonist, the most exciting thing was that for me Narrative Analytics represented the answer…
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Context clues in massive datasets help us understand the communities where certain narratives take hold I’ve written before about how the…
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Using hometown loyalty to break free from negative narratives Last month, I wrote about the California Milk Advisory Board,…
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Bringing state pride to corporate identity Anyone who’s been to a professional sports game has some idea about what…
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The story a company sees could change dramatically, depending on where it looks Most organizations understand the value of…