Search Results for: leader
3 Lessons For Every CMO From Nike’s 2017 Marketing Campaigns
As the world’s most valuable sports brand, Nike has consistently pushed the marketing envelope.
Rising Partisan Narratives Bring The Culture War To Silicon Valley
Long Held Beliefs about Diversity Issues Endure Long before the infamous Google “anti-diversity manifesto” memo went viral, debate about diversity…
The Last Mile for the Modern Marketer
When I joined the team at Protagonist, the most exciting thing was that for me Narrative Analytics represented the answer…
AI vs. The Robot Job-Stealers Narrative
AI may be in the spotlight –but it has some narrative headwinds to overcome I recently attended TED in…
Understanding The Narratives Behind The U.S. Health Care Battle
The Affordable Care Act has been one of the most contentious topics in recent American politics. President Trump and the…
Small Business, Big Market
SMB (that’s small and mid-size business) is an underwhelming way to label this important segment of the US and international…