
Taking a deep dive at r/PersonalFinance on Reddit With recent financial pressures from the pandemic and inflation, personal finance has…

During the pandemic, people started discussing student loans more, especially as many faced the potential of mounting payments during an…

In the last post, we began our investigation into attitudes toward holiday shopping. We noted that the media’s focus on…

Recently, the news media has highlighted how the upcoming holiday shopping season will be impacted by the pandemic’s disruption of…

Protagonist’s Audience Analytics Solution provides a centralized report for content marketers with monthly insights on audience topics, themes and sentiment….

In this post we’ll explore one of the hottest trends in market research–the Jobs to Be Done approach–and how it…

One of the most important goals for any marketer–or any company for that matter–is to understand customer needs well. Through…

It’s Back to Campus time and many college students are returning to campus after a long pandemic absence. With the…